submitted by Jill Ganley, Crooked Can Brewing Company
Crooked Can Brewing Company is adding another exciting reason to visit its new Minneola location with the launch of the Crooked Can Farmers Market, beginning Sunday, November 15, from 9 am to 1 pm. The market will take place every Sunday, bringing local farmers, artisans, specialty food vendors and small businesses together at one of South Lake County’s newest destinations for dining, entertainment and community gatherings.
Opened in July 2026 at Hills City Center, Crooked Can Minneola has quickly become a destination for residents and visitors throughout Central Florida. The expansive, more than 40,000-square-foot venue features a craft brewery, an indoor marketplace filled with local restaurants, outdoor entertainment stages, a spacious beer garden, a splash pad and family-friendly gathering areas. The addition of a weekly farmers market further enhances Crooked Can’s vision of creating a place where the community can come together to shop, dine, relax and enjoy memorable experiences.
“Bringing a Farmers Market to Crooked Can Minneola is all about building strong community connections,” said Andrew Sheeter, Founder of Crooked Can Brewing Company. “Our vision has always been to create a welcoming gathering space for local families and visitors alike. Partnering with local growers, artisans, and small businesses for this market gives our guests another reason to come together, enjoy fresh local goods, and experience the energy of Crooked Can.”
The new farmers market will offer shoppers a diverse selection of fresh fruits and vegetables, locally produced foods, handmade products, artisan goods and unique gifts. A major attraction will be Gardner’s Fresh Produce, a longtime favorite at the Winter Garden Farmers Market. Known for its colorful displays of sunflowers and wide variety of fresh fruits and vegetables, Gardner’s will have a large presence at the new Minneola market, bringing one of Central Florida’s most recognizable farmers market vendors to Crooked Can.
Opening day will feature an exciting lineup of local vendors, including 2 J’s Seafood, Atelie do Brigaderio, Cha Bella, Char and Oak, Crazy Gourds, DJ’s Freeze Dried Candy, European Breads, Farm Nine, Friends Product, Gardner’s Fresh Produce, Kulture Klash, Lookie Cookie Co., Ms. Grace Kettle Corn, Oh My Guac, Poes Pup Cakes, Simply Savory, The Mallow Marsh, The Sweet Bee Company, Trish’s Orchids, What-A-Dill, Wintuck Home and Xanipa & Co. Additional vendors are being confirmed daily, promising an ever-growing selection of fresh foods, specialty products and handcrafted goods. Vendor participation is by invitation only. Interested businesses are asked not to contact Crooked Can directly regarding vendor opportunities, as all vendor selection and coordination are managed by RTP.
The farmers market will complement Crooked Can’s popular City Center Market, an indoor food hall featuring a collection of local restaurants and specialty food vendors. The marketplace’s announced lineup includes AJ’s Pizza Joint, Braza, Daniel’s Cheesesteak Express, Empanada & Co., Three Birds Express, This Little Piggy BBQ, Sir Benji’s Donuts, and The Local Butcher & Kitchen. From pizza, barbecue and Brazilian cuisine to coffee, donuts, sushi and Mediterranean specialties, visitors will find an impressive variety of dining options, with additional concepts continuing to open.
“We are thrilled to launch this weekly event and give our guests a vibrant, recurring market experience right in the heart of Minneola,” said Alan Delahunt, Managing Partner. “Combining locally grown produce, handcrafted goods, and family-friendly entertainment with our craft beer and food hall offerings creates a unique community atmosphere. It’s a great way to support the area’s local vendors while offering something truly special to our surrounding community.”
With outdoor entertainment stages, a splash pad, open gathering spaces and a variety of dining options, Crooked Can Minneola offers much more than a traditional farmers’ market experience. Families can browse local vendors, enjoy breakfast or lunch from the food hall, relax outdoors and make Sunday mornings a new weekly tradition.
The Crooked Can Farmers Market will be managed by RTP, the experienced team behind several of Central Florida’s most popular farmers markets, including the top-rated Winter Garden Farmers Market, Lake Eola Farmers Market, Celebration Farmers Market and Lake Mary Farmers Market. RTP brings extensive experience in creating successful community markets that support local farmers, artisans and entrepreneurs.
Crooked Can Brewing Company at Hills City Center is located at 1600 Crooked Can Loop, Minneola.
For general questions about the Crooked Can Farmers Market, contact Cheryl@rtpflorida.com for questions about the Crooked Can Farmers Maarket rather than Crooked Can Brewing Company.
About Crooked Can Brewing Company
Crooked Can Brewing Company is an award-winning Central Florida craft brewery known for its distinctive beers, lively atmosphere and commitment to community. Following the success of its original location at Plant Street Market in Winter Garden, Crooked Can opened its expansive Minneola location in July 2026. Located at Hills City Center, the destination combines craft beer, a diverse food hall, live entertainment, outdoor gathering spaces and family-friendly amenities to create a unique experience for Central Florida residents and visitors.
About RTP
RTP is a Central Florida farmers market and event management company responsible for several of the region’s most popular weekly markets, including Winter Garden, Lake Eola, Celebration and Lake Mary. RTP specializes in creating community-focused markets that connect local farmers, artisans and small businesses with residents and visitors.
